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Adds a natural smoky flavor to any meal without ever having to go near the grill! Simply sprinkle on your favorite avocado toast — or even blend it with avocado to create a smoky flavor for guacamole or wherever you want to add smoke. If you are not vegan, this is also perfect on meats and fish no matter if it’s grilled, fried, or oven-baked. Paprika peppers are wood smoked for more than 24 hours to give this seasoning its bold smoky taste. All-natural, NO preservatives, NO colorants, NO MSG, 100% gluten-free, and vegan friendly.